Red Bull Trans-Siberian Extreme
Red Bull Trans-Siberian Extreme
Red Bull Trans-Siberian Extreme
Event
Event
Red Bull Trans-Siberian Extreme is a gruelling bike race across Russia. Participants ride along the borders of Kazakhstan, Mongolia and China, covering a total of 79,000m of ascent and spending more than three weeks on the road, finishing in Vladivostok, Russia.
Red Bull Trans-Siberian Extreme is a gruelling bike race across Russia. Participants ride along the borders of Kazakhstan, Mongolia and China, covering a total of 79,000m of ascent and spending more than three weeks on the road, finishing in Vladivostok, Russia.
Red Bull Trans-Siberian Extreme is a gruelling bike race across Russia. Participants ride along the borders of Kazakhstan, Mongolia and China, covering a total of 79,000m of ascent and spending more than three weeks on the road, finishing in Vladivostok, Russia.
XML
Ajax
Google Maps API
Year
Year
2015
2015
Role
Product Management
UI Design
UX Design
Web Development
Tools
Tools
XML
Ajax
Google Maps API
Role
UI Design
UX Design
Web Development
Background
Background
We created a mobile optimised, responsive, live mapping and media experience that both tracked the physical route of the athletes, and creatively communicated information and stories for each athlete. The microsite integrated with the Red Bull CMS, leveraging Red Bull's content pool for rich media integrations.
We created a mobile optimised, responsive, live mapping and media experience that both tracked the physical route of the athletes, and creatively communicated information and stories for each athlete. The microsite integrated with the Red Bull CMS, leveraging Red Bull's content pool for rich media integrations.
